So, social media workshops in Dunedin have started up again - and they've taken a bit of a different turn.
It seems we all understand Facebook and Twitter now - we just need to know how to harness them into the amazing social machine that they are.
One conversation we had on Tuesday this week was around whether it's a good idea to have an official, 'nameless' tweeter with a corporate identity - I mentioned an article from the fabulous NZ Marketing Magazine which has just been relaunched this month and comes free with Idealog - Epic Fail!
So, in my ignorance I've no idea how to attach a PDF - which Leigh's going to scowl at and suggest that I sort out my SlideShare account - but alas I've resorted to that bastard DreamWeaver and here it is - Epic Fail Article; NZ Marketing Magazine September/October 2009
It's a terrible PDF sorry - but if you want the real thing and all the other goodies inside it then you'll have to go buy the mag (I recommend you do, both NZ Marketing & Idealog are packed full of grass-roots Kiwi ingenuity and passion!).
_c
Wednesday, September 9, 2009
Thursday, August 13, 2009
The End of a Great Thing
Unfortunately our Social Media workshops have come to an end (Leigh has left us to travel around America & Canada for a while - but he says he'll be back and will consider new options for teaching Social Media in Dunedin upon his return!
If you're looking to learn about Social Media I highly suggest you contact Leigh or the team from The Distiller (who have just finished one Breakfast meeting with the Dunedin Chamber of Commerce and are holding another one on the 25th of August.
Or you could ask me (not an expert yet... but thanks to the above mentioned guys I know more than I did)
_c
If you're looking to learn about Social Media I highly suggest you contact Leigh or the team from The Distiller (who have just finished one Breakfast meeting with the Dunedin Chamber of Commerce and are holding another one on the 25th of August.
Or you could ask me (not an expert yet... but thanks to the above mentioned guys I know more than I did)
_c
Tuesday, July 21, 2009
Working it out at the Workshop
If you're looking for help with Social Media in Dunedin you need to come along to the Tuesday night workshops held by Leigh Blackall! All the information from this blog I have learnt at these workshops & the provide a fantastic way to trial things out & ask questions... we get there in the end!
There's so much going on at the workshops & the two hours provide a great base from where to start investigating topics of interest, then when you head back the next week we recap on what we've found out or what we need more help with! Invaluable. Especially given this article from Usable Brand on Dunedin's (lack of) interaction with Social Media.
_c
There's so much going on at the workshops & the two hours provide a great base from where to start investigating topics of interest, then when you head back the next week we recap on what we've found out or what we need more help with! Invaluable. Especially given this article from Usable Brand on Dunedin's (lack of) interaction with Social Media.
_c
More Hype over Hyperlinks
So, I've obviously been getting lazy using the hyperlink button despite the fact that one of my first blogs was on how to create hyperlinks!
First here's the most important hyperlink; and I actually created it without using the little icon; how did I create it then you ask...?
First some information - this browser that I'm writing my post in is called a WYSIWYG browser which as buttons for helping change fonts & add hyperlinks (globe & paperclip icon). Often when posting comments on other blogs they don't have this WYSIWYG functionality- therefore you'll have to create hyperlinks by hand!!
When you do head to this page take some time to get familiar with the navigation on the left side, here you will find how to create html code for 'links' & 'formatting' two functions that are my main concern for now.
Firstly 'links' will give you a little window of code you should copy for 'An HTML Link'- put this into the area that you're working in (for me this is most likely a comments section of someone's blog) then you'll see that between the " and the " there's three letters - url - this is where you put the URL address to the page you want to link to.
You'll also notice that somewhere there between > and < are the words - link text - this is what you want the hyperlink to be called... Done.
_c
First here's the most important hyperlink; and I actually created it without using the little icon; how did I create it then you ask...?
First some information - this browser that I'm writing my post in is called a WYSIWYG browser which as buttons for helping change fonts & add hyperlinks (globe & paperclip icon). Often when posting comments on other blogs they don't have this WYSIWYG functionality- therefore you'll have to create hyperlinks by hand!!
When you do head to this page take some time to get familiar with the navigation on the left side, here you will find how to create html code for 'links' & 'formatting' two functions that are my main concern for now.
Firstly 'links' will give you a little window of code you should copy for 'An HTML Link'- put this into the area that you're working in (for me this is most likely a comments section of someone's blog) then you'll see that between the " and the " there's three letters - url - this is where you put the URL address to the page you want to link to.
You'll also notice that somewhere there between > and < are the words - link text - this is what you want the hyperlink to be called... Done.
_c
Thursday, July 16, 2009
Creating a Website
As part of my journey of familiarizing myself with social media involves building a website; well watching a designer build a website for me whilst trying to follow the process, learn something along the way and ultimately impress my boss/keep my job/lose my job due to getting a better one! Anyway - it's complicated.
For now though; I have set up a blog on Wordpress (for various reasons including that it can work easily with our Microsoft servers at the University). My blog is called SiteCreation and it will follow my involvement with Paul from five15design & friends from Pocksmith as we develop a new way for for The Otago MBA to engage with our stakeholders & social media.
_c
For now though; I have set up a blog on Wordpress (for various reasons including that it can work easily with our Microsoft servers at the University). My blog is called SiteCreation and it will follow my involvement with Paul from five15design & friends from Pocksmith as we develop a new way for for The Otago MBA to engage with our stakeholders & social media.
_c
Tuesday, July 14, 2009
Channeling Youtube
I'm making my own channel - it'll be on Youtube, as opposed to TV (conventional mediums, on their way out?).
Anyway; my channel is live at chrislabes - check it out!!
To create a channel yourself; log into youtube & get started
_c
Anyway; my channel is live at chrislabes - check it out!!
To create a channel yourself; log into youtube & get started
_c
Monday, July 13, 2009
Getting out there
So, last week Leigh implied that this blog was like a loser at a dance, bopping away in the corner on it's own... so I've set to working out how my little loser can get out a bit more.
And apparently the key is all about linking & talking to people... imagine my surprise then when twitter told me the same thing; Presence Management Article, and when I picked up the latest edition of Idealog.
Anyway, over the next week or so I'm making an effort to not only read all the interesting articles provided through twitter - but to start engaging with them, posting comments & re-tweeting (RT). I'll be updating this with notes on how I get on, fingers crossed.
_c
And apparently the key is all about linking & talking to people... imagine my surprise then when twitter told me the same thing; Presence Management Article, and when I picked up the latest edition of Idealog.
Anyway, over the next week or so I'm making an effort to not only read all the interesting articles provided through twitter - but to start engaging with them, posting comments & re-tweeting (RT). I'll be updating this with notes on how I get on, fingers crossed.
_c
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